April 09, 2012

AMW sales zoom 50 per cent during FY-2012

Asia Motor Works (AMW) grew strongly during the year ended March 2012, with its sales rising by 50 per cent to 10,000 trucks. The company also became the second largest player in the fast growing Tipper segment with a 25 per cent market share, outpacing
established players that have been in the market for decades.

AMW’s sales growth is well in excess of the overall HCV market which is estimated to have grown by 8 per cent during 2011-12. During the previous year AMW also launched 11 new models including the 1618 Tipper model, as well as its haulage range of trucks, which gives the company expanded access to the overall HCV market.

This strong performance is all the more creditable considering the headwinds that have affected the Indian commercial vehicle market during the previous year. These included slowing GDP growth, tighter liquidity and policy paralysis. Despite these challenges, AMW has seen growing demand for its models across the country.
AMW already has 25,000 trucks on Indian roads since it began commercial production in 2008. The company also added 60 new dealers during the previous year and has won over customers with its focus on operator productivity and driver comfort.


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