March 29, 2012

Audi India opens new showroom in Nagpur

Audi announced the opening of its world-class showroom in Nagpur. The Audi Nagpur showroom was inaugurated by Michael Perschke, Head, Audi India and Gautam Kale, Managing Director, Audi Nagpur (Jaika Vehicle Trade Private Ltd).

“The opening of a
new showroom in Nagpur showcases our commitment to offer our customers with an unparalleled luxury experience of class defining products and world-class services that truly reflect our core brand values of progressiveness, sophistication and sportiness. We are proud to be associated with the Kale family for their deep automotive market understanding and wide portfolio. The launch of Audi Nagpur showroom in Maharashtra provides us with an opportunity to capitalise on the growing demand for luxury automobiles in the region. I am confident that our impressive sales performance YTD coupled with our dynamic product line and fast expanding dealer network will ensure that Audi maintains its position as the fastest growing luxury car brand in India," said Michael Perschke.

Audi Nagpur is the biggest luxury car showroom in Nagpur and will offer Audi’s global retail experience standards to the city’s luxury car buyer.

The luxury carmaker will further expand its footprint to cover markets like Bhopal, Coimbatore and Delhi West in April this year.

Audi India plans to expand its network to 25 dealerships by 2012 from the existing 16 centres. Last year, the luxury carmaker opened new showrooms in Delhi, Chennai, Ludhiana, Surat and Indore.

Spread over a total area of 9,684 sq ft Audi Nagpur showroom has a honeycomb aluminum facade on the exterior. With a display area that can accommodate 10 Audi cars, the showroom will display the entire model range of Audi cars available in India. Audi Nagpur will also house an Audi Shop and the Audi Exclusive elements, where customers can order customised products and purchase a variety of Audi branded merchandise.

“It is a matter of great pride for us to be appointed as an Audi dealer and we hope the opening of this new showroom in Nagpur marks the beginning of a longstanding association with Audi. Jaika Group is associated with automobiles since 1930. At Audi Nagpur, we will ensure that customers are provided with a distinct luxury experience that the brand with the four rings is known for globally. With this world class showroom, we are confident of achieving a leadership position in Nagpur," said Gautam Kale.

Audi Nagpur will also manage the exclusive Audi service facility, located in MIDC Hingna. This facility is spread over an area of 30,000 sq ft and has a capacity to service 8 cars per day in a single shift on a total of 7 bays. The technicians at the facility are trained to ensure world-class services to the customers.


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