January 22, 2013

Audi India open its third world-class showroom in Mumbai

Audi announced the opening of its third luxury car showroom in Mumbai on Bhulabhai Desai Road, Haji Ali, one of the most prominent locations of South Mumbai. The entire Audi India model range will be available for sale in this new showroom
in Mumbai. This world-class showroom was inaugurated by Michael Perschke, Head, Audi India and Abhinav Mittal, Managing Director, Audi Mumbai South, (M Square Automobile Pvt. Ltd.).

"I am delighted to announce the opening of our new showroom in Mumbai - Audi Mumbai South. This showroom brings us closer to tapping into the underlying growth potential of the luxury automotive market of Mumbai. There is a strong demand for our luxury vehicles from the discerning customers and brand enthusiasts and we want to reach out to all of them along with giving them world class sales service," said Michael Perschke, Head, Audi India.

"Our expansion has already made us No. 1 in the NCR, Karnataka, Tamil Nadu, Gujarat and many more states," added Perschke.

Spread over a total area of 6,000 sq ft Audi Mumbai South showroom, built on the unique Audi Terminal architecture, has a honeycomb aluminum facade on the exterior. With a display area that can accommodate 6 Audi cars, the showroom will display the entire model range of Audi cars available in India. Audi Mumbai South will also house an Audi Shop and the Audi Exclusive elements where customers can order customised products and purchase a variety of Audi branded merchandise.

"This is the first showroom that we are opening in 2013 and we plan to expand our dealer footprint to 34 showrooms pan India this year. Our expansion plans include new showrooms in Lucknow, Noida and Bhubaneswar among others. We are delighted to partner with M Square Automobile Pvt. Ltd. Audi Mumbai South will add to the strength of Audi India and I am sure that under Abhinav Mittal, we will continue to maintain the high standards of Audi brand which our customer expects and appreciates," said Michael Perschke.

"It is an honour to be associated with Audi in India. For Audi fans who aspire to own the ultimate luxury vehicles, purchasing an Audi car at Audi Mumbai South will be an experience at par with global standards. We have a special focus on world-class after sales process as well at our service facility. We are determined to make Audi as the No.1 luxury car brand in Mumbai," said Abhinav Mittal.

Audi Mumbai South also runs the exclusive Audi service facility, located in Sewri. This facility is spread over an area of 20,000 sq ft approximately and has a capacity to service 15 cars per day in a single shift on a total of 10 bays. The technicians at the facility are trained to ensure that world-class services are offered to the customers.


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