June 21, 2014

Maserati sponsors one of the world's most exclusive yacht clubs

Luxury Italian car manufacturer Maserati has announced a partnership with the Yacht Club de Monaco (YCM). Set in the fabulous location of Monaco Marina the two brands share a strong passion for premium excellence and high performance both on
land and sea.

As Maserati continues to celebrate its centenary this year the prestigious partnership was announced at the inauguration of the new YCM clubhouse - a facility designed by Norman Foster which has already been hailed as a new icon of the Principality of Monaco.

Maserati will be official partner of YCM until 2016 as well as the sole automotive sponsor of events organised by YCM.

The YCM has 1,300 members from 60 nations and many of the world's most prestigious private yachts fly the Yacht Club de Monaco's burgee, testimony to its unique position on the international yachting scene.

"This year Maserati celebrates its Centenary, a fantastic new model line-up with the Quattroporte and Ghibli, and continual sales success worldwide; Maserati is on the rise in no small measure. The Yacht Club de Monaco is world renowned and shares the same Maserati standards of exclusivity, elegance and sport. Both brands represent excellence at an international level," said Harald Wester, CEO, Maserati.

Bernard d'Alessandri, General Secretary, YCM, added, "With a passion for the sea and sporting performance, Maserati has been welcomed into the world of yachting and our Yacht Club as Official Car and a member of YCM Partners Club. As part of the partnership the Trident marque, will give our members the great pleasure and privilege of being invited to exclusive, specially organised events. Welcome on board!"


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