January 30, 2015

Sahara Force India welcomes Apsley as its official tailors

Sahara Force India welcome Apsley Tailors as the team's supplier of bespoke tailoring. The London-based brand will dress the team's race drivers and senior management with a range of clothing options including suits, blazers and jackets to be worn throughout the 2015

With a 125-year heritage, Apsley Tailors have built their worldwide reputation on a tradition of quality and comfort. Everything they produce is bespoke and made to measure, which draws immediate parallels with Sahara Force India's Formula One cars. It is this attention to detail and insistence on design perfection that makes Apsley the ideal brand to dress the team with style and elegance.

"Apsley Tailors are known for providing stylish suits and I'm delighted to welcome them to the Sahara Force India family. We want everyone on our team to look their best and we know that Apsley can make this happen. We've been very impressed by Apsley's excellent service and the quality of their garments. We're looking forward to a stylish and successful partnership this season," said Otmar Szafnauer, Chief Operating Officer, Sahara Force India.

Arshad Mahmood, Managing Director, Apsley Tailors, added, "Apsley Tailors are proud of our sporting associations and we are happy to continue our involvement in the racing world by providing bespoke clothing for the Sahara Force India team. We're excited at the prospect of working with such an innovative team and supporting them as they take on the 2015 season with a dynamic new car and exquisite new suits to match."


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