January 09, 2012

Ducati India and Overdrive launch ‘Monster in my Porch’

Overdrive magazine have tied-up with Ducati for a brand new campaign called ‘Monster in my Porch.

This campaign was unveiled in the midst of the biggest and the finest auto community at Auto Expo 2012. This is the first time ever that Ducati has tied-up with a media
house for a co-branded campaign in the Indian market.

“The Monster 795 is an important model for us and associating with Overdrive, one of the largest auto communities in India, provides us with a suitable platform to promote such an exciting model. Considering Overdrive's reach, we are confident of a good response to the contest and wish good luck to all hopeful contestants,” siad Ashish Chordia, CEO, Ducati India.

“Overdrive has always been at the forefront of auto enthusiasm and tying up with Ducati and offering this chance to win the Monster 795 by subscribing to Overdrive is just an extension of the same enthusiasm. The Monster is one of the best super bikes in the world today and offers riding experience like no other bike and we at Overdrive are proud to have brought this dream bike to our readers,” said Sirish Chandran, Editor, Overdrive.


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