April 23, 2012

The first ever Honda Brio Love Drive kicked-off

Honda Siel Cars India hosted the Honda Brio Love Drive in Delhi. Jnaneswar Sen, Senior Vice-President, Sales & Marketing, Honda Siel Cars India, flagged off the rally.

The exhilarating and fun packed treasure hunt rally was flagged off from the Ashoka
hotel, New Delhi. The drive which was more of a brain power than horse power saw participation of more than 100 cars and above 200 auto aficionado and customers alike. Each team armed with a clue book had to decipher the clues, locate the check points and reach the end point dot on time. The rally passed through popular locations covering the most scenic tarmac on the streets of Delhi. The highlight of the event was that the drive made 'Heart Shape Tour' on the Delhi NCR map. The event concluded with a prize distribution ceremony for the winners. The top three mileage winners achieved 23.7 kmpl, 23.2 kmpl and 21.9 kmpl respectively.

The event was a unique mix of adventure, fun & excitement. The driver & the navigator looked for the clues, solved the riddles and tracked the path to the final destination of making a perfect heart.

“We are truly excited to have such a wonderful turnout for the Honda Brio Love Drive. The rally gave an opportunity to the drivers to discover several facets of Brio and of Delhi NCR through this drive! Brio is a true reflection of Honda’s DNA combining futuristic design, spacious interiors, peppy performance and safety. The rally was not about fast driving, but precision driving, filled with challenge of staying on route and maintaining the average speeds given to win the rally,” said Jnaneswar Sen.


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