December 17, 2012

Vauxhall brings car industry into the classroom

Undergraduates from Vauxhall Motors visited Barnfield West Academy, taking a group of forty Year 8 students for an activity-packed day full of automotive fun.

Griffin's Den is a community-based project organised by Vauxhall Undergraduates to educate and inspire
young people about the automotive industry. The project encourages students to consider a future in the industry, while also providing them with a comprehensive insight into the different roles available in the car industry.

The activity day included everything from a business task helping the students to familiarise themselves with marketing strategies to designing a concept car, where the students could show off their creative sides. The group was split into seven teams, each supported by a Vauxhall Undergraduate. The final task involved each team pitching their idea to the panel of Vauxhall Griffins, who would merit the students on their creativity, analytical skills and presentation skills.

The winners were Team Vivaro, who designed a spin-off of the Luton-built van, and were all awarded with a goody bag full of Vauxhall merchandise. Barnfield West's Head of Careers, Pam Chandler, was delighted with the Griffin's Den programme, stating "all the students found the whole day engaging and enjoyable - a big thank you to Vauxhall!"

Vauxhall is committed to inspiring young people to take up a career in the car industry and Griffin's Den is only one example. With over 100 undergraduates and 75 directly employed apprentices, Vauxhall takes pride in investing in the future of young people to provide them with the key skills needed in the world of business.


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