Hyundai luxury sports coupe concept HND-9 makes its world debut at the 2013 Seoul Motor Show

Hyundai Motor Co. staged a world premiere of the HND-9, its latest luxury sports coupe concept that illustrates the company's future design direction.

"HND-9 will give customers a glimpse of Hyundai's future luxury sports coupe models," said Suk-Geun Oh,
Head of Hyundai Design Center. "Representing an evolution of Hyundai's 'Fluidic Sculpture' design philosophy, the rear-wheel drive sports coupe concept balances high performance with a sophisticated image." The concept was unveiled at the 2013 Seoul Motor Show.

The HND-9 is the ninth concept model developed by the Hyundai Motor Group's R&D Center in Namyang, Korea. Based on a modern reinterpretation of an elegant, classic premium sports coupe, sophisticated details in every design element of the car reinforce a premium look. The vehicle, with its dramatic, long hood and wheelbase, has an overall length of 4,695 mm, width of 1,890 mm and height of 1,340 mm with a 2,860 mm wheelbase.

Equipped with 3.3-litre turbo GDi engine and 8-speed auto transmission, HND-9 delivers a maximum output of 370 ps, while its exterior design exudes a befitting image of the powerful performance.

Fluidic yet sleek character lines that stretch from headlamp to trunk, voluminous, powerful car body and a striking, wide hexagonal-shaped radiator grille enhance the vehicle's high performance image. Moreover, butterfly doors, sculptural rear combination lamps, and dual tailpipes placed on both sides, give the car a sleek, futuristic look. Twenty-two inch alloy wheels - mixed with carbon materials - also contribute to great styling, while lowering its weight.

Like its exterior, the interior styling of the HND-9 was designed to deliver a modern, luxurious driving experience. Three key concepts were embedded into the interior design to realise this goal - spiral sculpture, elegance and high-tech interface.

Based on the spiral sculpture concept - derived from Hyundai's Fluidic Sculpture design philosophy - dynamic and distinctive spiral-shaped metal lines frame the entire interior in a speedy and rhythmical way, creating a unique layout.

The seats are made of sporty yet luxurious mesh, and depending on which angle they are seen from, they project different colors, exuding elegance and mystique. The driver-oriented, high-tech interface is modeled after a cockpit, offering both improved functionality and aesthetics, optimised for dynamic driving.

Including its world-premiere concept, Hyundai exhibits a total of 30 cars and 11 new technologies in 10 specialised zones, including displays for children. Hyundai's booth, the largest at the show, is based on a theme called 'Brilliant Moment O'. The letter 'O' represents both Hyundai's will to strengthen its basics (zero) and its communication with customers (circle).

"Hyundai Motor has come a long way. However, we will not rest on our laurels, but continue putting forth our utmost efforts to deliver Hyundai's unique 'Modern Premium' values to more customers," said Choong Ho Kim, President and CEO of Hyundai Motor.

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Posted in: Choong Ho Kim,Concept,Coupe,HND-9,Hyundai,International,Korea,Luxury,Namyang,Rear-Wheel-Drive,Seoul Motor Show 2013,Shows/Expo,Suk-Geun Oh,World Debut,World Premiere