May 25, 2013

Audi India opens first-ever Audi showroom in Orissa

Audi inaugurated its first world-class showroom in Bhubaneswar, Orissa. The entire Audi India model range will be available for sale in this new showroom. This world-class showroom was inaugurated by Michael Perschke, Head, Audi India, Devjyoti Patnaik,
Managing Director, Audi Bhubaneswar (M/s Jyote Premier Pvt. Ltd.) and Bollywood actress Lara Dutta.

Located in a landmark building of Bhubaneswar called the Utkal Signature, Audi Bhubaneswar is spread over a total area of 11,500 sq ft making it the largest luxury car showroom in the state of Orissa. Audi Bhubaneswar has a honeycomb aluminum facade on the exterior. With a display area that can accommodate 14 Audi cars, the showroom will display the entire model range of Audi cars available in India. Furthermore, Audi Bhubaneswar will also house an Audi Shop and the Audi Exclusive elements, where customers can order customised products and purchase a variety of Audi branded merchandise.

"Each Audi dealership is not only a central retail outlet but also an expression of world-class promise to the brand enthusiasts and customers. Audi Bhubaneswar is at par with the showrooms we have in Munich and London in regards of standards, quality and site. The brand has set very high standards in service quality and customer care in the country. By the end of 2013, we will have at least 34 dealers pan-India, with plans for new dealerships in markets like Vadodara and Noida among others. It is important for us to be present wherever our customer is," said Michael Perschke.

"It is a matter of great pride for us to be appointed as an Audi dealer and associate with a winner brand like Audi. The opening of this new showroom in Bhubaneswar marks the beginning of a longstanding association with Audi. Jyote Premiere has been associated with automobiles since 1996 and we will ensure that the customers are provided with a distinct luxury experience that the brand with the four rings is known for globally," added Devjyoti Patnaik.

Audi Bhubaneswar will also manage the exclusive Audi service facility in the next 5 months, which would be located behind the showroom on NH-5, Cuttack-Bhubaneswar Highway, Orissa. This facility would be spread over an area of 14,500 sq ft and will have a capacity to service 15 cars per day in a single shift on a total of 9 bays along with body shop and paint shop. The technicians at the facility are trained to ensure world-class services to the customers.


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