6.6.13
Wheelsology
with 562,824 units sold (+5.9 per cent). The brand with the star grew strongly, especially in the NAFTA region, Russia and the Asian markets as well as in Western Europe. This success was mainly due to the new Mercedes-Benz compacts and the SUVs.
"We are continuing the positive sales trend in May as well," said Dr. Joachim Schmidt, Executive Vice-President Mercedes-Benz Cars Sales and Marketing. "We are posting solid increases in many markets in Europe and Asia, as well as in the USA, at a time, when the new E-class and the CLA are just entering the big markets."
Mercedes-Benz delivered 57,759 vehicles in Europe in May (+4.9 per cent) and thus gained market shares in all big markets. The main sales drivers were the UK (+17.3 per cent) and the growth markets Russia (+13.8 per cent) and Turkey (+93.9 per cent). In the home market of Germany, which is generally declining (total market -9.9 per cent), Mercedes-Benz grew its market share to over 9 per cent and with sales of 22,382 vehicles successfully defended its top position as the most registered premium manufacturer (prior year 23,610 units).
In the USA, the Mercedes-Benz brand again posted a new record with 24,713 vehicles sold in May (+9.8 per cent) and maintained its rank as the top-selling premium manufacturer since the beginning of the year.
In the Asia/Pacific region, Mercedes-Benz established itself as market leader among importers in Japan with unit sales growth of 60.4 per cent. Business was also good in China (incl. Hong Kong): With sales of 17,684 units Mercedes-Benz posted a plus of 7 per cent in May, thus continuing the positive trend of the previous months.
Posted in: Asia Pacific,China,Dr. Joachim Schmidt,Europe,Germany,Global Sales,International,Japan,Luxury,Mercedes-Benz,North America,Russia,Sale Report,Stuttgart,Turkey,United Kingdom,United States
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