June 11, 2013

Toyota to exhibit sporty family-oriented concept at International Tokyo Toy Show

Toyota Motor Corporation (TMC) is to display a sporty, open-top family-oriented concept in the Kids Life Zone at the International Tokyo Toy Show 2013, which runs from June 13-16 at Tokyo Big Sight in Koto Ward, Tokyo.

The concept, called the 'Camatte57s', is aimed at bringing
parents and children closer together as they work in collaboration on building their ideal car. The vehicle aims to convey the joy and dreams of motor vehicles to current and future drivers, by providing an opportunity for parents and children to together experience the fun of driving, car customisation and car enthusiasm.

Compared to the 'Camatte' concept exhibited in 2012, the Camatte57s allows an even greater ease and range of customisation possibilities.

Detachable body panels enable easy, extensive customisation: The vehicle body exterior consists of 57 detachable small lightweight panels to allow easy and extensive color and design customisation.
Open-top roadster styling with compact and intimate interior: The roofless design offers a liberating driving experience while also enhancing visibility to increase ease of customisation.
Seats are in a closely arranged triangular configuration with one front seat and two rear seats to emphasize family intimacy and facilitate communication.
Even children can drive: Acceleration and braking pedals and seats can be adjusted to enable operation by children, while an adult seated in the rear-right seat assists steering and braking to help develop the child's driving skills.


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