October 02, 2013

Chrysler Group launch a campaign on breast cancer awareness

Chrysler Group LLC launched a month-long campaign to add its voice to the nation-wide effort to raise awareness about the importance of early detection, treatment and prevention of breast cancer. The campaign will run in conjunction with Breast Cancer Awareness

During the month-long campaign, the company will conduct a series of informational seminars for its employees with health plan partners Blue Cross Blue Shield of Michigan and Henry Ford Health System. Employees will also be able to schedule screenings at various nearby Company locations.

In order to raise general awareness, the company will distribute pink 'Chrysler Cares' wrist bands to all employees and will illuminate its Auburn Hill, Mich. headquarters tower and glass Pentastar that adorns it pink during the observance.

"Chrysler Group is proud to participate in the annual campaign to increase awareness about the resources that are available to foster early detection, treatment and prevention of breast cancer," said Nancy A. Rae, Senior Vice-President, Human Resources, Chrysler Group LLC. "We are pleased to add our voice to this important cause."

The US Centers for Disease Control reports that breast cancer is the most common cancer among women and the second leading cause of cancer-related deaths among women in the US. About 1 in 8 women in the US will develop invasive breast cancer over the course of their lifetime. In 2013, an estimated 232,000 new cases of invasive breast cancer are expected to be diagnosed in women in the US along with 64,000 new cases of non-invasive breast cancer.

Chrysler Group has a long-standing commitment to promoting and supporting the health and wellness of its employees and their families and the community at large. The Company's initiatives supporting its 'Culture of Health' have been recognized for their value and relevance by organizations such as the National Business Group on Health.


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