January 16, 2014

Wolfgang Ungerer is the new Director of the Marketing Communications of Mercedes-Benz Passenger Cars

From March 1, 2014, Wolfgang Ungerer (44) will become the new Director of the Marketing Communications department of Mercedes-Benz Passenger Cars. His new duties will include strategic key areas as the face-to-face communication,
International Motor Shows and Brand Cooperation.

After appointments in leading marketing and sales positions with Porsche, Audi and most recently Jaguar Land Rover as Head of Jaguar Brand Europe, Ungerer is now set to return to Daimler AG. He began his career in 1998 as a Member of the 'Associate Management Consultant Team', a special programme forming part of the company's Management Associate Programme. He will be taking over from Andreas von Wallfeld, who on January 1, 2014 moved to Berlin as the new Head of Passenger Car Sales for the Mercedes-Benz sales organisation in Germany. In his new position, Ungerer will report to Dr. Jens Thiemer, Head of Marketing Communications, Mercedes-Benz Passenger Cars.

"With Wolfgang Ungerer we have succeeded in bringing back to Mercedes-Benz one of the automotive industry's top-class, internationally renowned and highly experienced marketing professionals. Under
his strategic branding, we will be able give an additional significant boost to our global growth offensive as well as to the opening up of the brand," said Dr. Jens Thiemer.


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