February 25, 2014

Marcus Breitschwerdt appointed Head of Mercedes-Benz Cars Europe

After three years as President and CEO of Mercedes-Benz UK, Marcus Breitschwerdt has been appointed Head of Mercedes-Benz Cars Europe Region, effective from January 2014. At the same time, Gary Savage has been appointed CEO Mercedes-Benz UK and Managing
Director Mercedes-Benz Cars. He reports to Marcus Breitschwerdt.

In his new role, Marcus Breitschwerdt will have full business responsibility for all sales and marketing activities for Mercedes-Benz Cars in Austria, Belgium, Czech Republic, Denmark, Finland, France, Greece, Ireland, Italy, Luxemburg, Netherlands, Norway, Poland, Portugal, Spain, Sweden, Switzerland, and the United Kingdom.  The respective national corporate Mercedes-Benz organisations will report to him.

Marcus Breitschwerdt's appointment follows three years leading the company's UK business to record breaking success.

Board Changes at Mercedes-Benz UK
At the same time, from January 2014, Mercedes-Benz UK formed into three distinct divisions, each with its own dedicated senior management structure.

Gary Savage became CEO Mercedes-Benz UK and Managing Director Mercedes-Benz Cars which includes his responsibilities in the car business as well as the group's overall legal entity.

The Commercial Vehicles business has been organised into two distinct divisions. Michael Kamper became Managing Director Mercedes-Benz Trucks, and Steve Bridge was appointed Managing Director Mercedes-Benz Vans.

Within each business unit, Cars, Trucks and Vans, other management staff will report into the relevant Managing Directors. The changes mean that Mercedes-Benz UK now effectively runs as three distinct business divisions, each with its own business responsibility: Mercedes-Benz Cars, Mercedes-Benz Trucks, Mercedes-Benz Vans.

Mercedes-Benz Retail Group continues with Managing Director Mike Whittington, reporting into Gary Savage; and Mercedes-Benz Financial Services continues as its own legal entity with Managing Director Bob Middleton.

"I'm absolutely thrilled to take over responsibility for Mercedes-Benz Cars Europe Region, which is our biggest market worldwide and deserves full focus and energy to further contribute to our global growth plans. We have a fantastic organisation in the European region which is extremely eager to serve our customers to the best standards - and to gain more of them by providing outstanding products and outstanding customer care," said Marcus Breitschwerdt.

"My years here with Mercedes-Benz UK felt extremely rewarding - what a great team in Milton Keynes and at our other corporate locations, what a great dealer organisation all over the country. Together we have spent incredible effort and together we have achieved quite a lot. I want to say a big thank you to my colleagues in the company and in the dealer body, for the fantastic cooperation and support. Looking forward I'm one hundred per cent sure that our new divisional and regional set up will help us to be even more dedicated to the customer and as a result even more successful in competition."

"I want to congratulate Gary Savage, Michael Kamper and Steve Bridge to their assignments and I know that they will continue the success story for Mercedes-Benz in the UK, contributing to our growth in Europe and worldwide," he added.


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