March 06, 2014

Mercedes-Benz posts global sales increase of 16.5 per cent in February

Mercedes-Benz sold 104,968 units in February, thus achieving a growth of 16.5 per cent. Since the beginning of the year 215,753 cars have been delivered to customers (+16.6 per cent).

Mercedes-Benz sold 43,160 vehicles on the European market in February (+6.7 per
cent). Sales of the brand continued their robust development in particular in the UK (+9.9 per cent). Sales on the German domestic market rose to 16,539 cars (+7.9 per cent).

Despite the strong snow storms in many parts of North America a few weeks ago, deliveries reached new highs - in the United States, 22,609 customers opted for a vehicle with the star in February (+2.6 per cent). In its biggest market Mercedes-Benz again was the number one premium brand in February. In Canada, the brand posted a 14.7 per cent increase since the start of the year.

The company achieved the greatest growth in the Asia-Pacific region. In Australia, February saw more vehicles going to customers than ever before (+14.5 per cent). With February sales of 5,059 units (+53.3 per cent), Mercedes-Benz is still the most frequently registered premium brand in Japan. In China (incl. Hong Kong), 42,128 vehicles were handed over to customers since the start of the year (+57 per cent).

Compact models of the brand continue to be in great demand among the model series - in February, Mercedes-Benz sold 28,211 vehicles of the A-class, B-class and CLA-class, more than a quarter more than in the same month of the previous year (+27.4 per cent). Since the start of the year, 55,409 customers have opted for a compact car of the brand (+29.7 per cent).

The demand for the Mercedes-Benz E-class is also developing extremely well: Sales of the sedan and the estate amounted to 16,560 units in February, an increase of 40.8 per cent compared to the same month of the previous year.

The SUVs of the brand have never been so popular: In February, 23,465 SUVs with the star went to their customers (+5.1 per cent). Sales increased in particular for the M-class (+9.1 per cent) and the GLK (+5.1 per cent).

The smart fortwo two-seater was sold 7,366 times in February (previous year: 7,837 units). The compact city run about posted a strong increase primarily in China, with more than 1,300 vehicles sold in February (+19.7 per cent).


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