May 16, 2015

DS '1955' limited editions for the 60th anniversary of the original DS

The DS brand is to release a series of '1955' limited editions across the range (DS 3, DS 3 Cabrio, DS 4 & New DS 5) to mark the 60th anniversary of the very first DS.

These new models will be available at UK dealers towards the end of June and the cars will be
shown during DS Week in Paris. DS Week is a dedicated event for the 60th anniversary, which runs from May 19-24, 2015.

"To build today's DS brand we draw inspiration from the exceptional heritage of this legendary car, and take up the values it conveyed, of innovation, excellence and avant-garde design. Specifically, today's DS models excel in refinement, quality materials, and outstanding style, technology, comfort and performance," said Yves Bonnefont, CEO, DS.

To celebrate the 60th anniversary of the very first DS, a series of limited editions will be launched across the whole of the DS product line-up - DS 3, DS 3 Cabrio, DS 4 and New DS 5. The new models will be built in limited quantities for all markets (1955 for DS 3 & DS 3 Cabrio, 955 for DS 4 & 955 for New DS 5).


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