August 20, 2015

Audi India launches the new A6 Matrix sedan @ Rs. 49.5 lakh

Adding yet another winner to its comprehensive and diverse portfolio, Audi introduced the new Audi A6 Matrix  - a comprehensively updated version of one of the world’s most successful executive sedans. The winner in the business class is now even better with the
new engine, new seven-speed S-tronic transmission, Matrix LED headlights and an advanced infotainment system – all this at an exceptional price of Rs. 4,950,000 (ex-showroom, New Delhi and Mumbai). This is the sixth launch for Audi this year after the launch of the Audi R8 LMX, Audi RS 7 Sportback, Audi TT Coupe, Audi RS 6 Avant and the Audi Q3.

"With the new Audi A6 Matrix, we are writing the next chapter in an excellent success story. The Audi A6 Matrix sets new standards in innovative technology that makes the sedan even more efficient, more powerful, more intuitive and more sophisticated than ever. The car features Audi Matrix LED headlights, signature single frame grille, new engine and transmission and an advanced infotainment system along with comprehensive updates to the profile and design.

Design
Designed for athleticism and elegance, the single frame grille at the front is wider, its six corners are more striking; the chrome struts provide for even more elegance. The bumper has also been redesigned. The large, precisely defined wheels well emphasize the muscular character; the trim strips over the side windows are in high-gloss black. Numerous components of aluminum and hot-shaped steel form the backbone of the systematic lightweight construction concept.

Engine
The new Audi A6 Matrix is available in 2.0L TDI, delivering 190 hp (140 kW), mated to the sleek seven-speed S-tronic transmission. The car propels from 0-100 kmph in 8.4 seconds.

Enhanced Driving Dynamics
> Audi Drive Select with four driving modes for customised driving - Four cars in One
> Steering Mounted Paddle Shifters help in an engaging drive with the new & powerful engine with the S-tronic transmission
> Adaptive Air Suspension that adjusts to varying road conditions as well as adapts to the driving modes of the Audi Drive Select

Matrix LED Headlights Technology
> Audi bundles the Matrix LED headlights with front and rear dynamic turn indicators
> A bundle of 19 light emitting diodes per headlight paired with four reflectors produce the high-beam light
> Matrix LED headlights which are permanently on high beam, ideally illuminate the road ahead without dazzling other road users by switching off individual LEDs

Safety
> Continuing with our dedication to safety, the new Audi A6 Matrix comes with eight airbags, two of which are dedicated rear side airbags - a best in class feature

Well-finished interior
The bold style of the exterior is echoed in the car's spacious interior. Every detail documents the uncompromising level of quality. Salient element is the 'wrap-around' - an inlay encircling the driver and co-seat passenger. The efficient four zone automatic air-conditioning system is standard
> Seats are electrically adjustable with the driver side memory function
> Seats wrapped in high quality Milano Leather in three colors: Black, Beige and brand new Nougat Brown
> Co-driver seat electrically adjustable from the rear for additional leg room
> Four zone automatic air conditioning for individual temperature preferences

MMI and Infotainment
The new Audi A6 Matrix is equipped with the Next Generation Modular Infotainment Platform. With this, the customer gets a host of new functionalities. The MMI touch is also available as a part of this system. The new Audi A6 Matrix is also way ahead when it comes to infotainment. The advanced MMI system also offers a remote control for the convenience of the rear seat passenger.


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