Ford previews all-new EcoSport at Delhi Auto Expo 2012

The all-new Ford EcoSport was previewed today, providing the world with its first glimpse of the compact SUV and taking centre stage on Ford Motor Company's high-tech and fun interactive stand at the 11th Auto Expo 2012.

The modern and innovative EcoSport
will be part of a showcase of vehicles on display to capture the attention of customers to one of the most important auto shows in the region.

The EcoSport is the latest One Ford global product, helping to expand Ford's footprint in the world's fastest-growing auto markets such as India. The new EcoSport – which will eventually be sold in nearly 100 markets worldwide – will be produced at ultra-modern, flexible assembly plants in India and Brazil, and other markets to be announced at a later time.

“The all-new Ford EcoSport reflects our commitment to serve our customers with the cars and trucks they truly want and value,” said Alan Mulally, President and CEO, Ford Motor Company. He added, “Our engineering team used their years of EcoSport experience to make every aspect of the next-generation model even stronger.”

India is an increasingly important auto market, and the all-new EcoSport will play a significant role in Ford's aggressive global plan to achieve a 50 per cent increase in worldwide sales by mid-decade to 8 million vehicles a year. Asia Pacific and Africa is expected to deliver 60 per cent to 70 per cent of that target.

The EcoSport is the second of eight products Ford plans to bring to India by mid-decade.

Ford is also bringing its global EcoBoost powertrain technology to India for the first time in the form of its newest and smallest-ever EcoBoost engine. With only three cylinders and 1.0-litre of displacement, the latest EcoBoost engine will provide fuel-efficient power for the EcoSport.

Despite its small capacity and proportions, the engine delivers power and performance that will rival a traditional 1.6-litre petrol engine while emitting less than 140g/km CO2.

Downsized EcoBoost engines feature turbocharging, direct injection and other technologies and replace larger engines with no loss of performance and with lower fuel consumption. Ultimately, this all-new engine will be made available in Ford models in China, Europe, North America and other regions.

"Indian customers have really embraced Ford, particularly since we launched the hugely successful Ford Figo, and the all-new EcoSport will only further enhance our showroom offerings in India," said Michael Boneham, President and MD, Ford India. He added, "The Indian market is extremely competitive, and we are confident that this new compact SUV will be one of the strongest performing vehicles in this new segment."

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