May 25, 2012

Yamaha YZF-R15 wins India Design Mark (I Mark) Award

India Yamaha Motor Pvt. Ltd. (IYM) announce that its 150 cc sport model YZF-R15 has won the coveted India Design Mark (I Mark) award by the India Design Council.

The India Design Council is affiliated with India’s Ministry of Commerce & Industry and is made up of
eminent people in academia, design and industry organisations. Its India Design Mark (I Mark) awards program was organised with the cooperation of the Japan Institute of Design Promotion, organisers of Japan’s Good Design Award (G Mark), and preparations began in 2010. Adopting the same high standards as its Japanese equivalent, the submissions and judging for the first edition of the India Design Mark Awards was completed recently and the winners announced. Of the 71 applicants, 31 were awarded the I Mark, and the Yamaha YZF-R15 was one of four products from three Japan-based companies to receive the coveted award.

“I am very pleased with this recognition that our flagship bike YZF-R15 has received. The bike which was introduced in 2008 has witnessed tremendous fan following and the upgraded version launched in 2011 only added more to an already great performing bike. This award not just realizes our efforts but also motivates us to continue creating more new and innovative products,"
said Hiroyuki Suzuki, CEO & MD, India Yamaha Motor.


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