January 13, 2013

Alfa 4C wins reader award for 'Most exciting car of 2013' at What Car? awards

Alfa Romeo announced that Alfa 4C has been voted the most exciting car for 2013 by What Car?'s readership. The beautiful mid-engined sportscar beat the competition to pick up the What Car? Reader Award.

Visitors to whatcar.com, a site that receives upwards of three-million
views a month, were asked to vote on what car they believed would be the most exciting launch of 2013. Rival nominees included the BMW i3, McLaren P1 and Mercedes-Benz CLA. The voting closed on January 8, 2013.

"The readers of whatcar.com have gone for glamour when nominating the car they're most excited by in 2013. The Alfa Romeo 4C has the potential to not only look beautiful, but be great to drive too," said What Car?

"This is a very special award for Alfa Romeo to receive as it's voted for entirely by members of the public and shows the high level of excitement and anticipation for this stunning future Alfa. We are very much looking forward to the launch of the 4C later this year and we are confident it will live up to the huge interest it is generating," said Damien Dally, Head of Brand, Alfa Romeo UK.

The award was accepted by Louis-Carl Vignon, Head of Brand, Alfa Romeo SpA.


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