February 16, 2013

BharatBenz sold over 1,000 heavy-duty trucks in India after only 3 months

Three months after the launch of the first BharatBenz trucks for the Indian market, Daimler subsidiary, Daimler India Commercial Vehicles (DICV), is taking stock. From the start of sales on September 26, 2012 until the year-end, DICV sold 1,098 heavy-duty trucks
between 25- and 31-tons. DICV will be launching other new models of the BharatBenz brand as early as in the first quarter of 2013 and will bring a total of 17 different BharatBenz models from 6- to 49-tons on the Indian market until 2014.

"These successes are a tribute to the dedicated efforts put forth by our employees on a daily basis since the creation of the BharatBenz brand two years ago. Despite the market conditions, which were anything but easy, we managed to establish the BharatBenz brand on the Indian market," emphasizes Marc Llistosella, Managing Director and CEO of DICV.

"I am confident that we will continue to be successful in the very competitive Indian market through our reliable products and services in close proximity to our customers."


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