April 13, 2013

Fred M. Diaz named Divisional Vice-President, Nissan Sales & Marketing for Nissan Division in the US

Nissan announced that Fred M. Diaz has been named to the newly formed position of Divisional Vice-President, Nissan Sales & Marketing, Nissan US, reporting to Jose Munoz, Senior Vice-President, Sales & Marketing, Customer Quality and Dealer Network Development,
Nissan Americas. Most recently, Diaz was President and Chief Executive Officer - Ram Truck Brand, Chrysler Group, LLC as well as President and Chief Executive Officer, Chrysler de Mexico.

In this new leadership role, Diaz will assume full responsibility for the day-to-day operations of the Nissan Division in the United States, including all sales, marketing, fixed operations, parts and service and administration functions. He will lead the Nissan Division team with the Marketing, Light Commercial Vehicle & Fleet, Parts & Service and Regional Operations functions reporting directly to him.

"Fred Diaz is one of the most experienced, results-driven sales and marketing executives in our industry, and we are privileged to welcome him to Nissan," said Munoz. "As Nissan Division continues to grow in the United States, we expect Fred to convey a fresh perspective to our dealers and the entire divisional operations team that he will now lead."

During his 24-year career at Chrysler, Diaz progressed through a series of sales company roles beginning as a trainee and zone manager through to the head of national sales and, ultimately, CEO of the Ram brand. He has extensive automotive experience across the sales, field operations, distribution, service and marketing arenas.

Diaz earned a bachelor's degree in management with an emphasis in psychology from Texas Lutheran University and a master's degree in business management from Central Michigan University.


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