September 06, 2013

BMW Motorrad globally delivers 83,890 units as August sales

BMW Motorrad once again achieved excellent sales figures in August 2013, delivering 7,708 units. Compared with the record month of August 2012 (previous year: 7,400 units) a further 4.2 per cent increase was achieved in the number of motorcycles and maxi-
scooters delivered to customers. By August, worldwide sales had also reached a new all-time high with 83,890 units sold, a growth of 9.3 per cent (previous year: 76,729 units).

"Despite the generally challenging conditions that characterised the European market in particular, we have still managed to achieve record sales in August. This builds on the continuing positive demand for our motorcycles and maxi-scooters, in particular the brilliant success of the new R 1200 GS. We have never sold so many units of a new model in the first six months of sales. We have delivered 19,083 new R 1200 GS motorcycles throughout the world since the bike's market launch in March 2013," said Heiner Faust, BMW Motorrad Head of Sales and Marketing.


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