February 03, 2014

Ford posts weather-impacted January US sales; Lincoln up 43 per cent

Ford Motor Company January sales of 154,644 total vehicles are down 7 per cent from a year ago, while retail sales of 113,721 vehicles are off 5 per cent. Ford Mustang and Lincoln brand vehicles posted gains in the first month of 2014.

"Given the difficult weather in our largest
sales regions, we are fortunate to have held in at retail as well as we did," said John Felice, Ford Vice-President, US Marketing, Sales and Service. "In areas where the weather was good, such as in the West, sales were up. The poor weather also had an impact on the timing of some of our fleet deliveries. A bright spot is Lincoln, which had its strongest sales in four years."

Sales of Mustang totaled 3,881 vehicles in January. This represents an 8 per cent increase over last year and Mustang's best beginning-of-year performance since 2010.

Lincoln sales are up 43 per cent, with 5,973 vehicles sold in January. This represents Lincoln's best performance for the month in four years. The increase came from Lincoln MKZ, with sales of 2,122 vehicles, up 368 per cent, and Lincoln MKX, with 2,479 vehicles sold, a 36 per cent year-over-year gain.

Ford Motor Company fleet sales were off 14 per cent in January, as winter weather hampered the ability to fill a portion of fleet orders.


Post a Comment

Related Posts Plugin...

back to top