March 04, 2014

Chrysler Group LLC reports 11 per cent growth in February US sales; best since 2007

Chrysler Group LLC reported US sales of 154,866 units, an 11 per cent increase compared with sales in February 2013 (139,015 units), and the group's best February sales since 2007.

The Chrysler, Jeep, Ram Truck, and Fiat brands each posted year-over-year sales
gains in February compared with the same month a year ago. The Jeep brand's 47 per cent increase was the largest sales gain of any Chrysler Group brand during the month. Chrysler Group extended its streak of year-over-year sales gains to 47-consecutive months in February.

"The severe weather has been ideally suited for our legendary Jeep 4x4 capability as Jeep brand sales were up 47 per cent and the brand had its best February sales ever," said Reid Bigland, Head of US Sales.

Six Chrysler Group vehicles set sales records in February. The Jeep Compass, Jeep Patriot, and Jeep Wrangler each turned in their best February sales ever. The Chrysler 200 mid-size sedan and the Dodge Journey mid-size crossover also logged their best ever February sales. The Ram pickup truck, with its 26 per cent increase, posted its best February sales in eight years. Sales of the all-new Jeep Cherokee mid-size SUV were up 12 per cent compared with sales in the previous month of January.

Chrysler Group finished the month of February with an 85 days supply of inventory (546,107 units). US industry sales figures for February are internally projected at an estimated 15.8-million units Seasonally Adjusted Annual Rate (SAAR).


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