August 13, 2014

Skoda global sales grew by 18.8 per cent in July 2014

Skoda increased its deliveries by 18.8 per cent in July to 82,800 vehicles (July 2013: 69,700 deliveries). It was the best July in Skoda's company history and at the same time the strongest monthly percentage increase in 2014. The brand grew by 26 per cent in Western
Europe, by 17.3 per cent in China. Sales figures for the new Skoda Octavia also continued to develop positively, increasing by around 30 per cent in Western Europe.

"Skoda has made a very good start in the second half of the year and continued the record growth of the first six months," said Werner Eichhorn, Skoda Board Member, Sales & Marketing. "The best July of all-time and the growth in almost all sales regions confirm our growth strategy. With the new Skoda Fabia, the biggest model campaign in our history will continue with a real sensation."

In the reporting month of July, Skoda grew by more than a quarter in Western Europe. The brand delivered 33,400 vehicles, which is an increase of 26 per cent (July 2013: 26,500). The market share in this region grew to 3.4 per cent by the end of July. The brand achieved two-digit growth in almost all of the Western European markets. In Germany, sales increased by 24.4 per cent in July to 12,000 vehicles, allowing Skoda to strengthen its position as the strongest import brand. In the UK, the manufacturer increased deliveries by 22.9 per cent to 6,100. In the Netherlands Skoda doubled its sales to 1,300 vehicles.

Skoda also recorded two-digit growth in France (1,800 vehicles; an increase of 15.5 per cent), in Austria (1,600 vehicles; an increase of 13.6 per cent), in Spain (1,500 vehicles; an increase of 29.2 per cent), in Switzerland (1,500 vehicles; an increase of 34.8 per cent), in Italy (1,200 vehicles; an increase of 31.4 per cent), in Ireland (1,100 vehicles; an increase of 74.7 per cent), in Belgium (1,100 vehicles; an increase of 77.7 per cent), in Sweden (1,000 vehicles; an increase of 31.5 per cent) and in Norway (700 vehicles; an increase of 29.7 per cent).

In Eastern Europe, Skoda increased deliveries in July by 4.1 per cent to 10,400 vehicles (July 2013: 10,000). In Russia, the brand sold 7,100 vehicles, a growth rate of 3.8 per cent. In almost all other Eastern European countries, deliveries to customers increased. There was two-digit growth in Romania (700 vehicles; an increase of 69.8 per cent), in Serbia (600 vehicles; an increase of 68.2 per cent), in Kazakhstan (600 vehicles; an increase of 58.5 per cent), in the Baltic states (500 vehicles; an increase of 23.5 per cent), in Bulgaria (200 vehicles; an increase of 57.8 per cent), as well as in Bosnia (100 vehicles; an increase of 15.7 per cent).

In Central Europe, Skoda deliveries grew by 24.9 per cent to 11,900 vehicles (July 2013: 9,500). In the home market of the Czech Republic, the manufacturer sold around 1,000 vehicles more than in the same month of the previous year and, with 5,600 vehicles delivered, achieved an increase of 22.5 per cent (July 2013: 4,500). Skoda is also well on the way in Poland (3,500 vehicles; an increase of 37.2 per cent), in Slovakia (1,400 vehicles; an increase of 16.3 per cent) and Slovenia (500 vehicles; an increase of 80.4 per cent).

Skoda was able to increase greatly in its strongest single market of China. Deliveries in July grew by 17.3 per cent to 21,100 vehicles (July 2013: 18,000). The brand also achieved high growth rates in Israel (1,400 vehicles; an increase of 24.4 per cent), in Algeria (1,200 vehicles; an increase of 55.7 per cent) and in Australia (400 vehicles; an increase of 26 per cent). Skoda sold 1,100 vehicles in India in July (July 2013: 1,700).


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