October 01, 2014

Subaru records best September sales ever

Subaru of America, Inc. reported a record 31 per cent sales increase for September '14. The company sold 41,517 units in September '14 versus 31,755 units sold in September '13.

Year-to-date sales increased 20 per cent with 375,485 units sold versus 313,407 units sold
over the same period last year. The company has now seen 34 consecutive months of year-over-year growth and is well on its way to its sixth successive annual sales record.

Increased availability of the all-new 2015 Legacy helped the model set a new monthly sales record of 6,198 units. Sales of the Forester, Outback and XV Crosstrek were notably strong as each model line achieved its best September ever.

"Our products continue to attract both loyal Subaru owners and a larger than ever group of conquest customers due to the strength of our product line-up and the commitment of our retailers to an outstanding purchase and ownership experience," said Thomas J. Doll, President & COO, Subaru of America.

Jeff Walters, Senior Vice-President of Sales, Subaru of America, Inc., added, "The launch of both the all-new Legacy and the Outback is helping to fuel record sales."

"We look forward to the remainder of the year as the new 2015 Impreza will soon join the strongest product line-up in the history of the brand."


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