December 10, 2014

BMW Group achieves worldwide sales up 7.6 per cent with 188,342 deliveries in November

November saw global demand for BMW Group vehicles increase to a new record high. Worldwide, a total of 188,342 BMW, Mini and Rolls-Royce vehicles were delivered (previous year: 174,992 / +7.6 per cent). In the first eleven months of the year, sales of BMW Group vehicles
totaled 1,902,699, an increase of 7.1 per cent on the same period last year (previous year: 1,777,012).

"November continues the sales growth we have seen throughout the year. Our new models have made a very good start, while our core models continue to record a steady increase in sales. We can now be confident of achieving our target of selling over two million vehicles by the end of the year, a new record for the BMW Group," said Ian Robertson, Member of the Board of Management of BMW AG responsible for Sales and Marketing BMW.

Deliveries of BMW brand vehicles increased 6.2 per cent to total 158,953 vehicles in November, marking a new record for the month (previous year:149,659). Year-to-date sales for the brand also reached a new high with 1,633,722 vehicles delivered to customers, an increase of 9 per cent on the same period last year (1,499,303).

After only two full months on sale, the BMW 2-series Active Tourer has been delivered to 6,918 customers. The BMW 4-series models have achieved sales totalling 104,910 so far this year and 16,204 customers worldwide have taken delivery of the BMW X4 since it came onto the market in July. The brand's longer-established core models also show steady growth in sales. The BMW 3-series has increased sales by 2.8 per cent in the year-to-date (432,064 / previous year: 420,401). Sales of the BMW 5-series are up 2.5 per cent compared to the first 11 months of last year (340,423 / previous year: 332,274). Meanwhile deliveries of the BMW X5 continue to show strong double-digit growth, up 34.7 per cent in the year-to-date (131,425 / previous year: 97,574).

Sales of the innovative BMW i vehicles this year total almost 15,000. Global deliveries of the BMW i3 stand at 13,849 while the BMW i8 has been handed over to 1,129 customers in total since it went on sale in the summer.

November saw the Mini brand reach a new high for the month. Global deliveries totalled 29,018, an increase of 16.7 per cent compared to the same month last year (24,873). The all-new third-generation core Mini three-door model saw sales increase 26.3 per cent compared to November last year (13,248 / previous year: 10,488) whilst the newly launched Mini five-door model achieved total sales of 4,033 in the month. The model change earlier this year continues to affect the brand's year-to-date figures; deliveries total 265,404, down 3.3 per cent on the first 11 months of last year (274,575).

BMW Motorrad sales continue to develop positively. A total of 7,411 motorcycles and maxi-scooters were delivered to customers in November (previous year: 7,342 / +0.9 per cent). In the year-to-date, BMW Motorrad sales total 116,463, an increase of 7 per cent on the same period last year (108,872).

In all regions, sales of BMW Group vehicles have increased compared to the first eleven months of last year.

BMW and Mini brand vehicle deliveries in Europe rose to a total of 80,550 in November, up 11.1 per cent on the same month last year (72,473). Deliveries for the first eleven months of the year are up 4.8 per cent in the region, totalling 822,050 (previous year: 784,393). Sales growth is spread across Europe with many markets showing sustained, steady development. For example, BMW and Mini registrations in the UK, the BMW Groups fourth biggest market, total 182,922 for the year-to-date, an increase of 6.3 per cent on the same period last year (previous year: 172,035), while sales in November are up 20.1 per cent (16,998 /previous year: 14,151). Sales of BMW and Mini vehicles in France grew 6.1 per cent in the first eleven months of the year to total 60,371 (previous year: 56,922).

Strong growth was also recorded in Asia in November; deliveries in the region increased 9.9 per cent to total 57,825 (previous year: 52,636). Year-to-date sales in the region are up 14 per cent with a total of 595,101 BMW and Mini brand vehicles delivered to customers (previous year: 522,070). In South Korea, sales for the year so far have increased 17.2 per cent (42,430 / previous year: 36,193) and Mainland China reported a 17.2 per cent rise in deliveries over the same period (415,209 / previous year: 354,153).

Sales in the Americas are on the same level as last November; 44,065 BMW and Mini brand vehicles were delivered to customers in the region (previous year: 44,353 / -0.6 per cent). The first eleven months of the year have seen positive growth, with sales across the region totalling 425,031 (previous year: 411,014 / +3.4 per cent). In the year-to-date, deliveries in the USA are up 4.8 per cent (347,709 / previous year: 331,801) compared to the same period last year while Mexico recorded an increase in sales of 4.9 per cent (13,268 / previous year: 12,648).


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