December 02, 2014

Maserati produces 50,000th car at Grugliasco, celebrates 100th birthday

Celebration day has come for Maserati, not only for the 100th birthday, but also for the milestone of 50,000 units produced at the Avv. Giovanni Agnelli Plant, in Grugliasco.

This important result for Maserati was achieved in less than two years. The plant, where the Quattroporte
and Ghibli saloon are manufactured, was officially inaugurated on the January 30, 2013 and with a production ramp-up designed to maximise the quality of the finished product, it has been possible to reach 50,000 cars in just 22 months.

Car number 50,000, the protagonist in the days of Maserati's 100th birthday, is a Quattroporte S Q4 painted in the new Grigio Maratea, with red and black interior upholstery and built for the US market. The North American market, where the Quattroporte S Q4 is appreciated for its comfort, unfailing finish and unprecedented sportiness, this year reached a new sales record, with more than 10,700 Maseratis delivered in the first 10 months of the year.


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