January 22, 2015

Volvo Cars appoints Lex Kerssemakers as Senior Vice-President Americas

Volvo Cars has appointed Lex Kerssemakers, currently Senior Vice-President for Product Strategy and Vehicle Line Management, as its new Senior Vice-President Americas, underscoring the company's commitment to the core American market.

In his new role,
Kerssemakers will be responsible for North and South America and report to Hakan Samuelsson, Volvo Cars' President and Chief Executive. He will also assume the role of President and Chief Executive of Volvo Cars of North America.

Kerssemakers is one of Volvo's most skilled executives with over 30 years' experience in the automotive industry and 16 years in executive and senior management roles at Volvo.

He has worked and lived in UK, Germany, Sweden and the Netherlands, leading international teams, and has a deep experience-based understanding of industry mechanisms, acquired through senior positions in corporate and product strategy, purchasing and sales and marketing.

"I am looking forward to this challenge," said Kerssemakers. "The US is a key market for the development of the group and today we get back onto the front foot. Volvo is not only in the US to stay, it is in the US to prosper."

"The scale of our ambition in the American region meant we needed a member of our executive management team with the drive, determination and motivation to make it happen," said Hakan Samuelsson. "His appointment underlines our commitment to taking our rightful place as a successful and growing premium car maker in the Americas."

Lex Kerssemakers' move to his new position is the latest in a series of management appointments that have been taken to drive its revival in the US. Tony Nicolosi, currently President and Chief Executive of Volvo Cars North America, will become President of Volvo Cars Financial Services for the Americas.


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