June 24, 2015

Chrysler celebrates 90th anniversary with Anniversary Edition models

Chrysler was founded in 1925 by Walter P. Chrysler, and it was his commitment to the public that Chrysler would deliver consumers a product with quality, beauty, speed, comfort, style and power, all at a low price. And for the past 90 years, this has been the Chrysler
brand's mission.

Today's Chrysler brand is the modern expression of this vision. Chrysler stands for quality, for design, for craftsmanship, for performance, for efficiency, for innovation and technology - all at a very attainable price.

2015 is the Chrysler brand's 90th year and to celebrate, the brand is producing limited-edition 90th Anniversary models that offer more standard equipment and value for customers.

"Ninety years ago, Walter P. Chrysler laid the foundation for a philosophy that still works today - craftsmanship, beautiful design, innovation and technology, all at an affordable price," said Al Gardner, President & CEO, Chrysler Brand, FCA US LLC. "Those traits still resonate today in both the products - the Chrysler 200 mid-size sedan, 300 full-size sedan and Town & Country minivan - and with consumers. Chrysler brand sales are up almost 20 per cent this year, which is a great foundation for the brand heading into the next 90 years."

Chrysler 200 90th Anniversary Edition: Available in the third quarter, the 2016 Chrysler 200 Limited model will be available with a 90th Anniversary Package. The special-edition package reflects the tenets of the Chrysler brand - a car that is packed with features that customers value, at a price they appreciate.

In addition to the standard features on the 2016 Chrysler 200 Limited model, including highway fuel economy of up to 36 miles per gallon, the 90th Anniversary Package adds 8.4-inches touchscreen radio with Uconnect Access and SiriusXM Radio, a power sunroof, the Convenience Group (one-year SiriusXM Radio, body-color power heated mirrors, leather-wrapped steering wheel, power four-way driver lumbar adjust, power eight-way driver seat and sun visors with illuminating vanity mirrors), front floor mats with the Chrysler Anniversary logo and a unique Chrysler Anniversary screen logo on the 8.4-inches touchscreen. 

Chrysler 300 90th Anniversary Edition: The 2016 Chrysler 300 90th Anniversary Edition builds on the 300 Limited - the nameplate's most appointed entry model ever - adding even more technology with the innovative Uconnect 8.4AN with the segment's largest 8.4-inch touchscreen display, 3-D GPS navigation, AM/FM/HD radio, SiriusXM Radio, Bluetooth, UConnect Access, plus SiriusXM Traffic and SiriusXM Travel Link.

The package also includes the segment's largest dual-pane sunroof and HomeLink universal transceiver. And, to make sure this Chrysler 300 is unique, commemorative 90th Anniversary Edition appointments include a startup splash screen logo and premium floor mats with embroidered logo.

In addition to its 292-horsepower 3.6-liter Pentastar V-6 engine with class-exclusive TorqueFlite eight-speed automatic transmission that delivers a segment-leading 31 mpg on the highway, the 2016 Chrysler 300 90th Anniversary Edition is available with the segment's most technologically advanced AWD system - enabling even more all-weather capability with maximum real-world fuel efficiency due to its segment-exclusive active transfer case and front-axle-disconnect system.

Chrysler Town & Country 90th Anniversary Edition: Not to be outdone, the 2016 Town & Country Anniversary Edition builds on the Touring-L model, adding a power sunroof, bright door handles, heated first- and second-row seats, heated steering wheel and Keyless Enter 'n Go as standard equipment. This limited-edition model also features an 'Anniversary Edition' logo on the radio splash screen and floor mats.


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