May 02, 2013

MNAO reports decrease of 7.5 per cent in April US sales

Mazda North American Operations (MNAO) reported April US sales of 19,894 vehicles, representing a decrease of 7.5 per cent versus last year. Year-to-date sales through April are down 5.2 per cent versus last year, with 98,177 vehicles sold.

Lead by Mazda CX-5 with
6,262 units sold, equating to an increase of 78 per cent year-over-year, Skyactiv Technology vehicles accounted for 74.4 per cent of total vehicle sales for Mazda, with 14,795 vehicles sold. Mazda3 with Skyactiv Technology sold 5,586 units during April, achieving a mix of 79 per cent of Skyactiv-equipped Mazda3s versus the non-Skyactiv Mazda3. All 2,933 Mazda6 sales for the month of April were comprised of the all-new 2014 Mazda6, with the full-suite of Skyactiv Technology.

Another vehicle featuring the new Kodo design language is the Mazda CX-9, which saw a YOY increase of 11.2 per cent with 1,694 vehicles sold. Recently reimagined, CX-9 gives consumers a seven passenger vehicle that drives like no other on the market, period.

Mazda Motor de Mexico (MMdM) reported April sales of 2,448 vehicles, up 32 per cent versus last year.  


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