June 04, 2013

Cadillac sales increase largest since 1976; growth of 38 per cent

Cadillac's year-to-date sales increase of 38 per cent will be the brand's largest since 1976, making the 110-year old brand the fastest growing major automotive brand in the US.

When sales are officially reported, Cadillac's May increase of 40 per cent will mark
its 12th consecutive month of sales growth.

"Cadillac is back," said Bob Ferguson, Vice-President, Global Cadillac. "Our growth is product-driven, new luxury vehicles with dramatic design and performance drawing new customers to showrooms."

The ATS sport sedan has been instrumental in attracting new buyers. Roughly 70 per cent of ATS buyers are choosing their first Cadillac. The XTS luxury sedan, introduced in the summer of 2012, had its best retail sales in May. Cadillac's total sedan portfolio is up 122 per cent so far in 2013.

Cadillac's iconic Escalade will report its best May sales since 2008.


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